Electricity pricep/kWhComparison

Electricity price per kWh in the UK: what to compare

When people search for “electricity cost per kWh”, they often want one neat number. Real billing is messier. The price you should compare depends on region, payment method, tariff type and the time period of the bill.

Reviewed: 20 August 2026Focus: UK household energy billingType: Information, not legal advice
GB average
26.11p/kWh
Direct debit, Jul–Sep 2026, incl. VAT.
Range by region
25.10p – 27.66p
East Midlands to Merseyside/N Wales.
Plus
57.19p/day
Standing charge, before any usage.

Why a single national number misleads

Two households can both be on standard variable tariffs and still see different-looking charges because the comparison context is different. That is why generic “UK electricity price per kWh” articles are weak if they do not explain region tables and tariff periods.

The better comparison method

  1. Read the unit rate on your bill.
  2. Check which period the statement covers.
  3. Check whether the bill spans a tariff change.
  4. Use the official current region tables if you need external validation.
If the supplier rate looks wrong, ask for the tariff sheet and the rate period applied to your statement rather than arguing with a generic average from elsewhere.

Frequently asked questions

Is there one correct UK electricity price per kWh?

No. Comparison depends on tariff type, payment method, region and time period.

Should I use the price cap figure instead of my bill rate?

Use your bill rate first, then use the cap tables for context if you are on a standard variable tariff.

Why does the total still feel high when the unit rate seems normal?

Standing charge, billed days and usage volume can still drive the total up.

Price cap rates by region, 1 July to 30 September 2026

Dated 1 July–30 September 2026 direct-debit rates. The annual examples below apply 2,700 kWh electricity and 11,500 kWh gas to each set of rates. Those were the older consumption assumptions; the resulting ~£1,862 national calculation is not Ofgem’s revised £1,663 typical-use headline. Compare rates and periods, not these example totals, with a current bill.

RegionElectricity
p/kWh
Elec standing
p/day
Gas
p/kWh
Gas standing
p/day
Illustrative year
older usage
East Midlands cheapest25.10p53.60p7.19p28.78p£1,805
North West26.13p47.61p7.24p29.17p£1,818
West Midlands25.33p59.71p7.27p29.06p£1,844
London26.35p44.78p7.50p29.52p£1,845
Eastern26.38p53.94p7.26p28.70p£1,849
Northern (North East)25.22p64.29p7.28p29.15p£1,859
Yorkshire25.31p64.38p7.27p29.12p£1,861
Northern Scotland26.42p57.55p7.23p29.22p£1,862
Southern26.42p49.70p7.53p28.53p£1,865
Southern Scotland25.85p64.17p7.23p29.24p£1,870
South East26.67p54.45p7.39p28.63p£1,873
South Wales26.33p57.84p7.42p29.30p£1,882
South West26.39p57.89p7.48p28.68p£1,889
Merseyside, North Wales & Cheshire dearest27.66p70.76p7.28p29.42p£1,950
GB average average rates, old-use example26.11p57.19p7.33p29.04p£1,862

Annual examples: 2,700 kWh electricity plus 11,500 kWh gas over 365 days at the July–September 2026 regional rates. These are dated illustrations under the older usage assumptions, not Ofgem’s revised benchmark. Rates checked 20 August 2026; use Ofgem’s latest regional tables for a current bill.

The spread is £144 a year. Same usage, same cap, different postcode. East Midlands is the cheapest region for a typical dual-fuel household and Merseyside, North Wales and Cheshire the most expensive — and the gap is almost entirely in the electricity standing charge, which runs from 44.78p a day in London to 70.76p in Merseyside, North Wales and Cheshire. That is £95 a year of difference before anyone switches a light on.

What 26.11p per kWh means in practice

A unit rate is an abstraction until you attach it to something you actually do. At the current GB average electricity rate:

ActivityRoughlyCost at 26.11p
Boiling a full kettle0.11 kWh2.9p
One load of washing at 40 °C0.8 kWh21p
Tumble dryer cycle2.5 kWh65p
Electric oven, one hour2.0 kWh52p
Electric shower, 10 minutes1.5 kWh39p
Fridge-freezer, a full day1.0 kWh26p
2kW fan heater, 4 hours a day for a month240 kWh£62.66
Immersion heater, 2 hours a day for a month180 kWh£47.00
EV, 200 miles a week for a month~230 kWh£60.05

Approximate. Appliance ratings vary considerably; check the label on yours. Used here to show orders of magnitude, not to price your specific kettle.

The two rows in bold are where high bills come from. Nobody's bill doubles because of kettles. It doubles because of electric heating, electric hot water or an EV — loads measured in hundreds of kWh a month rather than fractions of one.

What actually moves a household's usage

Before deciding a bill is wrong, it is worth knowing what a genuine increase looks like. These are the loads that produce a step change rather than a drift:

ChangeRough annual effectAt cap rates
Electric immersion heater used daily instead of gas hot water+1,000–2,000 kWh electricity+£260 to £520
One extra adult at home full time+400–700 kWh electricity, +1,000–2,000 kWh gas+£180 to £330
Electric vehicle, average mileage+2,000–3,000 kWh electricity+£520 to £780 on a standard rate
Tumble dryer used several times a week+300–500 kWh electricity+£78 to £131
Thermostat up by 1 °C all winter+600–1,000 kWh gas+£44 to £73
A dehumidifier running most of the winter+300–600 kWh electricity+£78 to £157
A colder-than-average winter+5–15% on gas+£42 to £126

Ranges, deliberately. Real figures depend on the appliance, the property and how it is used. The point is the order of magnitude: if your bill rose by £500 and none of these applies, that is worth investigating. If you got an EV in March, it does not need investigating.

If nothing on this list explains your increase, work through why the bill is high and check the readings before assuming a meter fault.

Frequently asked questions

What is the average cost per kWh of electricity in the UK?

26.11p per kWh for direct debit customers on capped default tariffs from 1 July to 30 September 2026, including VAT. By region it ranges from 25.10p in the East Midlands to 27.66p in Merseyside, North Wales and Cheshire.

Why does my bill show a different rate?

Three usual reasons: you are in a different region from the national average, you are on a fixed tariff rather than a capped default one, or your bill quotes rates excluding VAT and adds 5% at the end. Check which.

Does the unit rate include the standing charge?

No, they are separate. At average capped rates the standing charges alone are £314.74 a year across gas and electricity, before you use anything.